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In 2019, I got the opportunity to work on the Chalé Socks brand. If you’ve not heard of them, Chalé socks creates and produces amazing Ghanaian inspired socks and sweaters.
The company has been in business since 2015 and have created some visually outstanding products you’d stylishly show off.
In contributing to the brand’s journey, I wanted to create visuals that were aesthetically pleasing and I used natural hard light in this particular shoot which I felt would create a sort of vibe while keeping the socks in focus.
I also ensured I had a conversation with my models on the wardrobe choice. This was to ensure that the were no significant color clashes with regards to my models and the product was king.
